“This year’s award winners have made significant contributions to the discipline of strategic thinking across a variety of sectors, touching clients like Airbnb, L’Oréal Paris and Whirlpool,” said Marla Kaplowitz, president and CEO of the 4A’s. It provides leadership, advocacy and training that empower agencies to innovate, evolve and grow. Today, the 4A's, the leading trade association representing the advertising agency business, revealed the winners of its 2016 Jay Chiat Awards for Strategic Excellence at the 4A's Strategy Festival in New York City. Sao Paulo - The Jay Chiat Awards, international awards that recognize brilliant strategic thinking in the communications industry, have announced their 2012 winners. The JCAs recognize the best strategic thinking in marketing, media and advertising around the world. It’s messy, iterative, cooperative, exciting and, in 917-575-9513 [email protected], ©2021 American Association of Advertising Agencies, Professional & Organizational Development. NEW YORK—(Sept. 14, 2017)—Today, the 4A’s, the leading trade association representing the advertising agency business, revealed the winners of its 2017 Jay Chiat Awards for Strategic Excellence at the 4A’s Strategy Festival in New York City. “We’re delighted to recognize these agencies for their outstanding achievements in strategizing how to take on both commercial and cultural challenges.”, “Every year we recognize the best strategic thinking across marketing, media and advertising, in an effort to recognize that a campaign, product or service is only as good as the idea and purpose that propels it,” said Mollie Rosen, executive vice president, agency relations and membership, of the 4A’s. The 4A’s is pleased to announce the shortlist for the 2012 Jay Chiat Awards for Strategic Excellence. This website uses cookies to ensure you get the best experience on our website. The Grand Prix, which is selected from the Gold winners, was awarded to Leo Burnett Melbourne for their strategy on the “Reword” campaign for Headspace. Last year was a hugely successful awards program as the number and, more importantly, The Economic Aid to Hard-Hit Small Businesses, Nonprofits, and Venues... Save Your Agency-Client Relationships from Drowning in the Pandemic Sea, Changing Beauty and Personal Care Routines. Welcome to the 4A's StratFest & Jay Chiat Awards Facebook Group, a community dedicated to account planning and strategy in … It’s no wonder that 2020 has taken its toll. This year’s judging panels were comprised of top agency and marketing leaders. The complete list of winners is as follows: For further details and to view case studies of award entries, please visit: http://stratfest.aaaa.org/jaychiats. NEW YORK—(Sept. 14, 2017)—Today, the 4A’s, the leading trade association representing the advertising agency business, revealed the winners of its 2017 Jay Chiat Awards for Strategic Excellence at the 4A’s Strategy Festival in New York City. With its best-in-class learning and career development programs, 4A’s and its Foundation fuel a robust diversity pipeline of talent for its members and the marketing and media industry, fostering the next generation of leaders. Representing India on the list is S Subramanyeswar, chief strategy officer, Lowe Lintas. The Jay Chiat Awards are hosted by the 4A’s, a national trade association that represents advertising agencies from the USA. AY CHIAT AWARDS 2015 2 THIS IS A STORY OF STRATEGY IN REAL TIME. JAY CHIAT AWARDS 2015. How could we bring more emotion into For more than 20 years, the Jay Chiat Awards for Strategic Excellence have celebrated the best in strategic thinking and recognized advertising professionals who develop breakthrough insights and initiate creative campaigns that inspire both consumers and business around the globe. Energy BBDO—Kids are Tougher than the Streets—Off the Street Club, Deutsch, Inc.—Life, Death, and Volkswagen’s Road to Redemption, Clemenger BBDO—TAC (Transport Accident Commission), Victoria, Towards Zero Road Safety Campaign— Meet Graham, Leo Burnett Chicago—Brooks Running—Rule 40—Embracing the Rule to Break the Rule, Walter Thompson New York—Northwell Health—The Return, AlmapBBDO—Doritos Mystery—Challenging a Generation, Periscope, Inc.—BASF—A New Age Market Strategy, Periscope, Inc.—Trolli—Taking Candy Beyond the Aisle, Fanatic—Development Company Brusnika—The Brusnika Effect, Leo Burnett, Toronto—Uniqlo—Uncommon Thread. About the 4A’s Jay Chiat Awards for Strategic Excellence Now in its 21st year, the Jay Chiat Awards are global awards recognizing the best strategic thinking in marketing, media and advertising around the world. Once again, it’s time for the American Association of Advertising Agencies Jay Chiat Planning Awards, the only awards program in the United States that celebrates the contributions of Account Planning. 02/12/2020 18:32:56 1-888-992-3836 Free Membership Login. Mother | New York Public Library NYPL: Taking the Library out of the Library. 4A’s Jay Chiat Awards 2014 Client: British Airways Campaign: ‘Magic of Flying’ Summary British Airways operate in an incredibly competitive marketplace where costs, networks and schedules dominate the reasons for flying. Silver Fallon, Bahamas Ministry of Tourism Honorable Mention Campbell-Ewald, Alltel (Wireless) Leo Burnett Melbourne Takes Home the Grand Prix Award. BBH London, Unilver (AXE\Lynx) SERVICE BRAND Best contribution of planning to a service brand that has been in the marketplace for more than two years. AY CHIAT AWARDS 2015 1 More Than a Costume HOW DOCTORS OF THE WORLD TURNED 2014’S MOST CONTROVERSIAL HALLOWEEN COSTUME INTO A DONATION DEVICE. September 15, 2017 8:00 am Marketing & Communications Leo Burnett Melbourne Takes Home the Grand Prix Award NEW YORK —(Sept. 14, 2017)—Today, the 4A’s , the leading trade association representing the advertising agency business, revealed the winners of its 2017 Jay Chiat Awards for Strategic Excellence at the 4A’s Strategy Festival in New York City. The jury for the Jay Chiat Awards 2017 has been announced. The Jay Chiat Awards set themselves apart by recognizing excellence in How could we differentiate? Its Benefits division insures more than 164,000 agency professionals, and the D.C. office advocates for policies that best support a thriving advertising industry. The awards will be presented on Oct. 8 at the 4A’s 2018 Strategy Festival in New York. The winners of the 19th annual 4A’s Jay Chiat Awards for Strategic Excellence were announced at the fifth annual 4A’s Strategy Festival. Jay Chiat Awards recognize the best strategic thinking in our industry, and this year's winners will be announced at the 2017 Strategy Festival in NYC with presentations of select winning cases. Welcome to the 4A's Jay Chiat Awards for Strategic Excellence! Learn more about the Jay Chiat Awards here: http://stratfest.aaaa.org/jaychiats/. Please contact awards@4As.org. Representing India on the list is S Subramanyeswar, chief strategy officer, Lowe Lintas. Droga5 was awarded the Grand Prix for the Under Armour campaign “I Will What I Want.” Check out the case study here and watch the video below. TBWA\Chiat\Day/Los Angeles—Airbnb—Don’t Go There, Live There. TBWA\Chiat\Day/Los Angeles and Starcom – "Airbnb - Don't Go There, Live There.” Bronze. Institute of Advanced Advertising Studies, Free Resources, Virtual Workshops and Online Courses, Institute of Advanced Advertising Studies (IAAS). NEW YORK, Oct. 11, 2018 /PRNewswire/ -- The 4A's, the leading trade organization for marketing communications agencies, today announced the winners of its 2018 Jay Chiat Awards for Strategic Excellence at the 4A's StratFest conference in New York City.The Grand Prix, which is selected from the Gold award winners, was awarded to McCann Worldgroup India for its "5 Words That Make Toilets … Due to the COVID-19 crisis we have cancelled the Jay Chiat Awards for 2020 but will continue to highlight examples of great strategic thinking. The 4A’s StratFest celebrates the strategist community and is home to the 4A’s Jay Chiat Awards, which recognizes the best strategic thinking in marketing, media and advertising around the world. Biography. The 2015 Jay Chiat Awards for Strategic Excellence winners and case studies were showcased. The jury for the Jay Chiat Awards 2017 has been announced. McCann Worldgroup India has been named Agency of the Year after a dominating performance at the 4A’s Jay Chiat Awards. It serves 740 member agencies across 1,400 offices that control more than 85 percent of total U.S. advertising spend. NEW YORK: A campaign for Under Armour created by Droga5 has won the Grand Prix at the 2015 Jay Chiat Awards for Strategic Excellence. “This is a tremendous honor because the Jay Chiat Awards are so selective, and they celebrate the contribution of strategy and planning to great ideas,” said Katie Anderson, executive director of insights, Colle McVoy. Contact: Kate Urbach Havas PR Tel. A great Jay Chiat entry should capture breakthrough thinking that led to breakthrough execution. Droga5 won the Grand Prix for its strategy on Under Armour, “I Will What I Want,” which was awarded Gold in the National Category. The global 4A's Jay Chiat Awards recognize the best strategic thinking in our industry. Droga5—Under Armour—Michael Phelps—Rule Yourself, Anomaly—The Hershey Company/Jolly Rancher—A New Model for the New Era of Communications—Transforming a Brand that Sucks, McCann London—L’Oréal Paris True Match—How it Pays to Stand Up for Diversity, Johannes Leonardo—Adidas Originals x Alexander Wang—Strictly Wrong, BBDO India—P&G India—Ariel Matic—Dads #ShareTheLoad, Anomaly—Johnnie Walker—Keep Walking America, McCann New York—Lysol—Protect Like a Mother. In recognition of the enormous impact of the coronavirus crisis on the world and our industry, and of agencies’ focus on protecting their employees and supporting their clients’ business through these unprecedented challenges, the 4A’s has made the difficult decision to cancel the 2020 Jay Chiat Awards. DigitasLBi/Chicago and Ketchum Chicago – “Whirlpool - Care Counts” Energy BBDO – “Off the Street Club - Kids are Tougher than the Streets” SapientRazorfish, Edelman, Mindshare, RESN, Opentopic, and Fishface – "Dove - Dear Media” Chiat was born to a Jewish family in the Bronx in New York City and grew up in Fort Lee, New Jersey.He attended Rutgers College, graduating in 1953 and was inducted in its Hall of Distinguished Alumni in 2000.As an adult he shortened his legal name to Jay Chiat. The 2019 Jay Chiat Awards Winners . For more information, please visit www.aaaa.org. About the 4A’s The 4A’s, founded in 1917, is the leading authority representing the marketing communications agency business. McCann Worldgroup India is Agency of the Year at Jay Chiat Awards. And marketing leaders, chief Strategy officer, Lowe Lintas, founded 1917... Is committed to protecting the best experience on our website Online Courses, institute of Advanced advertising Studies IAAS! 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